Baby Boomers shopping the web

Baby boomers are using the web more frequently to purchase their auto insurance. It has been estimated that 90% of auto insurance purchases in the USA will be researched online by 2011.

There have been studies done that show the most people will at least research their auto insurance purchase by checking information available through the Internet. The bottom line is that 30% of the purchases came because of research found on the Internet and that 15% were initiated, researched and purchased online.

If you are going to use the Internet to shop for your insurance then you will need reliable information sources about insurance.

We at TurnersTips are trying to give you the honest truth about insurance - home, automobile, life, business, health and the claims process. With your feedback and input from our peers we hope to develop a source that you can turn to time and time again.

Let us know what you think by sending us an email or making a post to our forum. We want this website to be useful to you. Let us know what we can do to improve.